Technology

Cox Cross Media's web based planning tool is designed specifically for advertisers and agencies. With the click of a mouse, a Planning Tool user can quickly piece together a comprehensive digital campaign targeting the specific needs of any brand across hundreds of sites. Whether you are interested in running an ROS campaign across all properties in the top 100 markets or interested only in the weather sections of the top 10 markets, simply make your selection and hit enter – it is that easy! In addition to being able to quickly access inventory and creative functionality across all sites, each user will have the ability to store, share, and manage each project within a unique password protected profile system. Ready for export at any time into a workable excel formatted avail, Cox Cross Media's online platform will greatly increase time efficiencies and prove to be a huge asset to any agency or advertiser.